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Keynote Speakers 2013
Scott Stratten is the President of Un-Marketing.
Formerly a music industry marketer, national sales training manager and a College Professor, he ran his “UnAgency” for a nearly a decade before solely focusing on speaking at events for companies like PepsiCo, Adobe, Red Cross, Hard Rock Café, Cirque du Soleil, Saks Fifth Avenue and Fidelity Investments when they need help guiding their way through the viral/social media and relationship marketing landscape.
He now has over 135,000 people follow his daily rantings on Twitter and was just named one of the top 5 social media influencers in the world on Forbes.com. It’s the only time he’s felt comfortable being compared to Ashton Kutcher, P Diddy and Justin Bieber.
His book “UnMarketing: Stop Marketing. Start Engaging” became a national best-seller before it was released and was also named one of the top business books of the year by 1-800-CEO READ and a top 10 book by Under30CEO.com.
His new book entitled “The Book Of Business Awesome: How Engaging Your Customers and Employees Can Make Your Business Thrive” is also a best-seller, breaking the rules of how companies are truly marketed and grown through the current online/offline world.
Restaurant Building Blocks founder, Christopher Wells, is an experienced restaurant operator, manager and trainer.
After 20 years of working for companies like Boston Pizza, McDonald’s and various independents, he has built Restaurant Building Blocks to train and guide restaurant owners and operators towards profitable well-run restaurants.
In the last years, he’s been providing training and coaching to restaurants all over to help them establish a restaurant management system that will help them be competitive in the new economy.
Hugh Culver-MBA, CSP author of Give Me a Break: the art of making time work for you Great leaders are not born – they have mastered their craft with specific skills and a consistent attitude of collaboration that allows them to accomplish great things with people. Leaders that practice these skills are able to bring the best out of people and achieve massive results by allowing staff to be motivated.
Ken Wong-Associate Professor & Distinguished Professor of Marketing, Queens School of Business
Ken Wong is The Distinguished Professor of Marketing at Queen's University School of Business, as well as the Vice-President of Knowledge Development for Level 5, a marketing consulting firm focused on brand strategy and execution. A frequent speaker and facilitator in conferences and executive development programs around the world, for clients including American Express, Bell Canada, Deloitte, Frito Lay, GlaxoSmithKline, KPMG and Kraft, Ken pinpoints the challenges and opportunities that lay ahead for all companies and industries he addresses. With topics ranging from Marketing in a Down Economy to The New Marketing: How Traditional Views Hurt Progressive Firms, Ken offers something that every business can draw from, whether they are a new venture, or one of the largest companies in the world.
In addition to consulting for private corporations, Ken has served as a marketing and strategic planning consultant to a number of government agencies and departments and on various local, provincial and federal government task forces. Ken often assists on judging panels, most recently for the 2010 Canadian "Best 50" competition for excellence in management, and as a judge to determine the Canadian Entrepreneur of the Year.
William is a ‘professional student of service’, concentrating on tourism management while blending holistic interests in services management, marketing, organizational behaviour, technology and business strategy.
His focus on the power of exceptional service came from hands-on experience in the lodging, food and retail sectors, including time with Canadian Pacific Hotels & Resorts, Starwood Hotels, Eddie Bauer and many independent operators.
As an educator, William has worked with MSVU, Yorkville University, Lakehead University, the New Brunswick Community College and Algonquin College. His research has been presented at conferences throughout North America and been published in both academic and practitioner periodicals. Most recently, he has co-authored a textbook called Snapshots: An Introduction to Tourism.
He has consulted and coached on customer service, change and creativity with companies such as the Forum Corporation, Irving Oil Ltd., Unilever Ltd., and the Atlantic Association of Landscape Designers. He serves as a mentor with Entrepreneur’s Forum in Halifax. William sees his various work and writing on service, motivation, change, and social media all connected by a fundamental focus on human experiences.